Ludovic Tendron is an EXPERT NEGOTIATOR, business DEVELOPMENT strategist, HOSPITALITY lawyer and author

20 years negotiating major deals with international corporations have sharpened Ludovic Tendron’s skills. He started his career at Hewlett-Packard as an in-house IT lawyer and served as a hospitality lawyer and Head of Legal Asia for the Accor Group for many years. In 2015, he set up his own business development consultancy with the objective of, not only negotiating and closing profitable agreements, but also sourcing valuable opportunities and deals using his experience, network, and an original approach to negotiation.  

In 2011, Ludovic Tendron co-founded Vitisasia, a lifestyle platform offering exclusive luxury dining experiences as effective forums for networking, relationships development and business. His events gather influential people and are supported by French Chateaux, celebrity Chefs, banks, and luxury brands among others. 

Ludovic is the author of the acclaimed book titled: “The Master Key: Unlock Your Influence and Succeed in Negotiation”, which serves numerous executives worldwide in their negotiations.

As an advocate of environmental issues, Ludovic makes an effort to use his skills to support sustainable projects in the hospitality, luxury and lifestyle industries whenever possible.  

What we do

Ludovic provides business development advice in Asia Pacific in the fields of hospitality, luxury and lifestyle, including, without limitation, brand partnerships and strategic deals. Distinct negotiation strategies and access to a valuable network form part of Ludovic’s assets.

Ludovic has also developed original speaking engagements & best negotiation training tools. These tools are designed to assist people in improving their negotiation skills, their ability to influence counterparts and obtain successful outcomes.